Rapid Experimentation with Digital Teams for Lean Pivoting, at a Bank in Jakarta

Overview:

A business unit within the Bank, had a need for rapid experimentation and validation of business ideas in the market. They wanted to create a cross functional digital team to achieve the same.

Business Challenge:

While the IT teams had gone agile, the business teams were still working in functional siloes. Ideas were directly going into development without being validated which caused a lot of churn in the requirements and lack of clarity. The IT and Business teams were not aligned in terms of what success meant for the initiative. There was no Shared Vision for the entire team to rally around.

Greyamp Solution:

We restructured the digital teams comprising both Business and IT members with clearly defined, and expected outcomes identified during the inception. Digital Squads comprising of cross functional business and technology teams were set up that defined a scalable and repeatable process and practices for customer centricity. We deployed JIRA for dashboards, visibility, and single source of truth.

Business Outcome:

More clarity in terms of where and on what to invest was sought after a unified digital team working towards the shared outcome was commissioned. This led to faster pivot when experiments fail to understand Market ask and requirements. No large investment (time, or resources) in IT development was done, without the business case being validated.

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